Wednesday, October 1, 2014

Usage of QR Code in E-Commerce

You can use DR Code in E-Commerce through several ways. In this article, we will talk about its usage. Here you go:
One great way of using QR codes to track the efforts of offline media. For this, you need to create a tracking URL. Although it will not be an accurate measurement, but it will give you a good idea about the traffic. Besides this, QR codes can also be used to make customized tweets. When people scan the code, they can easily share the special offers and deals of your firm. Thus, QR codes assist in a number of ways to share stuff. In addition to this, QR codes can also be used for the creation of landing pages. People using QR codes are likely to become technical savvy as this technology is new and will open new means of convenience.

Besides this, another great use of these codes is to drive traffic towards the social media. It is due to the reason that social media users usually scan these codes. Thus, it becomes easier to drive traffic. One can also know through QR codes in which product category a person is interested. After knowing this, it becomes easier to link a landing page with the same keyword. Then it becomes easier to target the audience through this page. After analyzing the social media patterns of the users, one can link to Facebook, Twitter, or any other social media platform. This tactic is helpful when you have multiple product offerings. Some experts reveal that usually young males and wealthy persons scan these codes. Thus, if you are targeting young and wealthy males then QR codes will definitely give fruitful results to you. These codes are also used as curiosity marketing since they are codes and need to be scanned.

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