Saturday, November 29, 2014

“Inbox”, a Next-Generation Email Platform by MIT and Dropbox Alums

MIT and dropbox alums have launched a new startup called Inbox, it hopes to be the next generation of e-mail platform. It is similar to the recently released Gmail API. Inbox facilitates users to build apps in a more modern way, these apps can then access user’s inboxes. Gmail API is only limited to Gmail but Inbox can be used to with Microsoft exchange, Yahoo and several others.
Inbox offers a wide range of features that can be used by those who wish to create complete email clients with lots of features, to those who want simple features.
Inbox was founded by MIT alums Christine Spang, who worked at Ksplice as a Linux kernel engineer, and Michael Grinich, who worked as an engineer at designer nest and Dropbox. The team of Inbox includes several MIT alums, two graduates from Distributed Operating Systems group and Parallel at MIT CSAIL. It also has people with experience from Firebase and Google.
Michael Grinich remarked that he wrote his thesis on email tools, and he found out how difficult it was for developers to add features to their email clients. The main issue he found was the underlying work required – Character encoding, MIME, IMAP etc. This is the issue Inbox fixes. But the main goal of Inbox is not just to provide a set of developer tools for email clients, it plans to set a new e-mail standard.
Inbox is currently offering an open source sync engine for free that works with Yahoo mail and Gmail, but they plan to expand to all other IMAP providers. Microsoft Exchange enterprise users can also request access to the developer program of Inbox that supports ActiveSync.

Inbox is based in San Francisco and is backed by SV angel, Fuel Capital, CrunchFund, Betaworks, Data Collective, and others. Details about funding have not been disclosed.

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Thursday, November 27, 2014

What are the benefits of following Ted Videos

TED, which stands for technology, entertainment and design, is an interesting platform for individuals and organizations for going through different talks and videos of people. There are numerous ideas through which people can attain valuable information and they can spread these ideas too. It revolves around the ideology that if you have an idea then you have around 18 minutes to stand and deliver the best talk of your life. If the idea is prolific enough to attract individuals then people should be scared enough to share their ideology with the masses.
Most of the TED talks are taped at different TED events or at the annual TED conference. Different social media websites foster these videos so that people can review them and share them with their respective followers. The talks at TED focus on different, interesting and attractive ideas through which people gets fascinated. Usually, talks at TED revolve around technology-based issues and they revolve aspects that focus on innovation. Several individuals advertise their respective brand through this ideology and they believe that it is a viable platform to easily spread the word in the masses.

There are numerous benefits when it comes to following Ted Videos. One of the biggest benefits is that by following the videos individuals would learn interesting new facts about different innovative techniques. Following Ted videos would allow people to attain an in depth knowledge of these videos. They can learn new and modernized techniques through this scenario and this would benefit them in both the short and the long run. Strategists believe that they should try their level best to focus on these videos and they would follow them to attain beneficial results. It all depends on the scenario that how these videos would affect the general trends of individuals.

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Tuesday, November 25, 2014

Using Instagram in a Tradeshow for marketing

In the current era of globalization, organizations strive hard to focus on different marketing strategies and that is the reason why they engage in activities like tradeshows and event management scenarios. When it comes to tradeshows then organizations, utilize this strategy a lot to display their products so that investors and vendors can buy their products and services. In tradeshows, they have to utilize different technological aspects through which they can market the products proactively. There are different slideshows opted by organization to market their products in tradeshows. However, a healthy strategy is to utilize the perspective of instagram during a tradeshow.
Instagram can be utilized in an effective manner by several organizations to target a set of customers through several pictures and attractive images. The best impact instagram can have on an exhibition is that it can revamp the pictures and individuals can apply different filters on it. The first aspect to get started is to get a profile then add photos. Once you apply this perspective, the important aspect is to add a filter to the photo so that it would look attractive. Organizations can add hastags with the photos to make the stuff social and they can build a network through this perspective.

These aspects would allow organizations to enhance their networks and they would build up their network by socializing themselves. That is why organizations around the world use social media techniques to enhance their sales and viability of their products. However, organizations should realize the fact that they should implement the scenarios of instagram and other related social media scenarios effectively that would bring a viable change in their perception of the products. Different attendees and exhibitors will take the photos with them and they can contact the organizations after some time.

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Wednesday, November 19, 2014

An overview of Google Android 5.0 Lollipop

Google has recently announced its new update Android 5.0 lollipop, and the most noticeable change is the fresh new design called Material. It has changed the whole appearance of Android with new app drawer, notification shade, setup menu, icons and animations. The home, recent apps, and onscreen back buttons have also been changed. Although Material has significantly changes the way Android look you are most likely to the see most drastic changes on Nexus devices, the reason behind this is that phone manufacturers change the appearance of Android using custom skins.
Material has changes the way the phone reacts to your touch. An example of this is that when you press a button there is a shading on the screen radiating outwards, signaling that the phone that registered the touch. The animations has also increased, they are everywhere now. There are condensing and expanding effects when you exit or open the app drawer. When you slide from the top to view notifications there is a sliding animation, and when you unlock your screen there is a zooming effect.
Calendar and Gmail have got makeovers in the new Android 5.0, they have got new layouts and a cleaner design. Gmail has got a simplified inbox and an updated menu.
Notifications have also got an update in Android 5.0, as always you can view notifications by swiping down from the top of the screen, but now they have been added to the lock screen similar to Moto Alerts and iOS.

Each notification now appears on the lock screen as a card that you can swipe down to expand it, you can swipe sideways to clear it, or you can tap it to open it. You will have the option to enable or disable notification on the lock screen to protect your privacy.

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Monday, November 17, 2014

An overview of Pocket App

Pocket App is an application used for saving articles so that one can read them later. Due to this function of the app, it was known as “Read it later” formerly. The app was basically developed for desktop but now it can be used for Android and iOS.
When we save an article or a web page, the app automatically synchronize it and we will be able to read those web pages even after we get offline. Not only is this, but the app adjusts the text in such a way that becomes easy to read. It is basically a famous app among researchers, and especially among those who love to read. Thus, we can save everything and then read it after getting free. For instance, if we come across an informative article while doing some office work, we can save it through Pocket app and then read it on our way back to home.
It is very simple to download this app and login through e-mail by selecting a user name and a password. There is no lengthy process involved for signing up. Besides saving the content, you can also organize your saved content. For this, there is an option of tagging. This feature helps you in tagging the content according to your priority. In addition to this, thumbnails are also helpful in having a quick glance of your saved content. We can also use the Pocket app with several other apps and browsers.

Thus, this app provides great convenience of reading. There is no restriction regarding the content. From online books to articles, and from newspapers to blogs, you can save everything you want. Besides this, you can also save some tutorials and make use of your free time in learning even when you are offline.

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Thursday, November 13, 2014

An overview of Dropbox

Nowadays Cloud Storage has become an integral part of our modern and mobile lives. There are a lot of Cloud storage services available in the market today, Dropbox is the simplest amongst them. Dropbox is a well implemented and easy-to-use file organizing tool with some unique features which make it prominent from its competitors. A brief description of its features is as follows:

Cross-Platform Support: Dropbox offers clients for almost all the famous OS platforms including Microsoft Windows, Mac OS X, Android, iOS, BlackBerry and Linux

Download and Installation: Dropbox can be downloaded from the company’s website (http://dropbox.com). iOS version is in Apple's mobile app market, Android app and BlackBerry app are in their respective marketplaces. After installing the client, a folder named "Dropbox" will be created on your computer. To use Dropbox, you simply store files in the Dropbox folder, everything else is automatic.

File Syncing: This feature mirrors the contents of the Dropbox folder to your other devices, i.e., PC, Laptop, Tablet, or Smartphone, that also have the Dropbox client installed. This process is automatic and quick.

File Sharing: This feature allows you to collaborate with people remotely and share files with existing Dropbox users in just a couple of steps. For Non-Dropbox users, you can send links which allow them to view the data.

Website Access: If needed, you can also access your files by simply logging in to the Dropbox website.

Security: Dropbox ‘s Security features include two-step authentication. AES 256-bit encryption is being used for the files held on the Dropbox servers. SSL provides security for the data being uploaded and downloaded.

File History: Dropbox preserves older versions of your files for 30 days. If you want more than that, you need to pay for a Pro account with a service called Packrat, which allows you to preserve an unlimited number of old versions of all your files including any deleted files. 

Plans:
1-Dropbox Basic – provides 2GB of space and is free.
2-Dropbox Pro(Dropbox Basic Plus)- provides 1TB of space at a cost of $9.99 /.
3-Dropbox for Business(Dropbox Pro Plus)- provides a lot at a cost of $15/user /month.


In addition, Dropbox offers 500MB of additional free storage for each friend you refer to sign up to the service, with a limit of 16GB.

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Tuesday, November 11, 2014

An overview of Google Analytics

Google analytics is basically a free service given by Google to provide detailed website statistics. These statistics help the website owners in analyzing their current position, making future decisions, and implementing new strategies. Such statistics include number of website visitors, current sales, referral visitors, sources of visitors, and other data related to advertisement, pay per click, etc. Besides this, Google analytics is also used to generate reports for search engine optimization purpose. These reports include content report, keywords report, visitors report, and so on. Thus, the results generated from Google analytics have multiple uses. These results are used for future investment and are helpful for marketers.
When website owners know about the pages that have low visitors rate, they start to focus on those pages. Similarly, knowing the source of the visitors is also helpful in making new strategies for the same source and generating even more traffic. On the other hand, social media is pooping up greatly and Google analytics play a big role in analyzing the social media rank for a website. This service is easy to use and there is no requirement of using their hosting service. Once you get into the service, you will get to know more features and benefits. This service is mainly provided to assist the web owners in bringing quality, tracking their position in an online world, and dragging more visitors. The dashboard of Google analytics helps you to use the data in a customized manner. Not only is this, but there are many shortcuts as well. You will not need any professional training to use this service. Just log in and you will automatically understand the features.

People from around the globe use this free service of Google in augmenting their rate of visitors. One can also use it in a customized way and grab plenty of benefits.

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Sunday, November 9, 2014

An overview of Google Adsense

Google AdSense is a program that is designed to earn money simply through clicks. It is basically an advertisement placement service. Website publishers publish their videos, texts, and other stuff, and then earn money when visitors come on the website and click on the given text and video.
The program runs simple and Google controls it. Creating an account on AdSense is simple. Website publishers just need to create a free account of AdSense. A code is provided to the publishers and after copying this code, website publishers can easily display the ads. Method of earning is also simple and publishers earn on per click basis. Now the question arises that how this whole process works. You firstly need to select the keywords related to your field. Select two to three keywords. If you are unsure about the keyword, you can take help from Google tools for it. Once the keywords are, selected AdSense will find similar websites that have the same keywords. Google AdSense provides advertisement that is targeted. On different web pages, the search boxes can be placed, they provide the text ads, which are based on the search requirements of the visitor. Google has designed its algorithm smartly; it discards all irrelevant content and only shows relevant stuff to the visitor.

Besides this, the content, which is likely to produce the most revenue, is delivered. The ads are reviewed through different tools and language filters. Through these tools, only good quality content is provided. AdSense is a great way of helping the website owners. It provides good earning and on the other hand, it helps marketers as well. One should make use of AdSense appropriately to earn more than the regular website sales. Using AdSense is simple and the results are effective.

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Friday, November 7, 2014

An overview of Apple Pay



Apply pay as implied by the name is a new mobile payment service and an interactive options for the customers through which the users of Iphone can make payments through the NFC with other devices. The features of this device are quite attractive as it offers NFC integration, Touch ID for security, Tokenization, etc. The benefits of this system is that it is accepted around 200,000 different locations in the United States. However, customers should make sure that this system is maintained by iPhone 6 and iPhone 6 plus phones. The Apple watch also supports the entire system.
The users can pay through the one tap purchase option and they can buy different things at a single tap. Different iPads can also integrate this option but they should possess an NFC controller because this would ensure that there is a secure element because it would keep the customer information secure.

In order to keep all the transactions secure Apple utilize the method of tokenization and this would allow the users not to spread the credit card numbers over different locations. The touch ID system and the skin contact with the Apple Watch system allows customers to make sure that their transactions are 100% secure. The organization aims to replace the system of wallet with Apple pay and they believe that in the upcoming days people would only look into their online transactions like Apple pay because all secure payments would be initiated through this perspective. Strategists believe that people are responding proactively towards the advent of Apple pay and that is why around 1 million credit and debit card activations initiated during the first 72 hours of the release. However, the organization should initiate certain improvements in the upcoming days to make this perspective a bit common.

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Wednesday, November 5, 2014

Internet Tax in Hungry

The Hungarian government initially planned to tax the internet because of their internal issues but after a certain period of time controversial behavior raised up in the general public because of this perspective. The government decided to implement tax on the internet traffic and people were asked to pay the task. The task focused on the perspective of data plan and it would impose fee on each gigabyte of internet data transferred. This would create a hindrance in transferring information and this would create a long-term negative impact. The tax imposed would set at 150 forints (£0.40; 0.50 Euros; $0.60) with respect to per gigabyte of the data traffic. The general people believed that this would not be a viable strategy to impose tax on the internet because this would stop the freedom of expression and it would negatively affect the students too. Students would not be able to search for information and they would not be able to complete their respective papers and school assignments.
However, several people initiated protests in this region because they believe that this is a negative stance of the government. The demonstrators hurled old computer parts at the prime minister’s office. The civilians ragged their voice against the prime minister and shouted dictator because of the aspect that the government threatened civil liberties.

Different supporters insulted the government because of these protests and laid their anger against different departments of the government. The government representatives believed in the ideology that they do not want to restrict the people and they do not want to restrain them from freedom of speech. The government for the time being has decided not to continue this strategy because this might rage violence amongst people. However, the government is having talks with the protestors so that they can hold their protests for the time being.

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Monday, November 3, 2014

Why do people click on Tweets?

Tweets are basically utilized on twitter and as implied by the name it is a small message sent on twitter. In order to send or receive a tweet you have to create an account on twitter. Similarly, friends and other individuals on twitter can share their tweets and people can view these tweets by clicking on these tweets. In order to make these tweets viable people should have their friends and other individuals who follow them on this platform so that people can view their tweets and evaluate the happenings on this platform. People should understand this platform once they login with their account and evaluate the interesting word of twitter.
Like other social media networks this is very addictive in nature and the core reason why people click on tweets is that they want to know what is inside the message send by others who basically are their friends, relatives, famous personalities, etc. They can view the message without clicking on the tweets. This is by far the most basic activity on this platform. However, initially this platform seems to be very difficult in nature but it is very simple as compared to all the other social media websites.

However, tweets have certain limitations too with respect to the characters in cell phones. However, members can read full tweets on web pages of twitter or third party web based applications. Reading or not reading the tweets solely depends on the fact that whether you follow that person or not. If you are being bombarded by the tweets of individuals then not following that particular person is also an option. Hashtags plays an important role in tweets as it categorizes and groups the messages. However, the core reason why people click on tweets is to basically know what they are talking about and what they want to say.

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